Coachi Privacy Policy

1. Who we are

Coachi is a training app for running and other endurance exercise. The service provides onboarding, workout setup, audio coaching, workout history, summaries, any Premium features and support.

2. Information we may process

3. History and data in Coachi

Coachi stores workout history, summaries and relevant measurements to show progress over time. This includes duration, heart-rate data when available, coach score and other fields used in summaries and history views in the app.

• History is used to show your progress, previous workouts and more relevant insights.
• Some information shown in the app may depend on account status, sensor access and product tier.
• You can request deletion of, or access to, stored information by contacting us.

4. Why we use the information

• To provide coaching, structure and summaries during and after exercise.
• Location data is used to show your route and calculate distance and pace during supported outdoor workouts.
• When you choose routing along roads and trails, the selected points are sent to Apple Maps to calculate the route.
• To store history, show progress and manage accounts and subscriptions.
• To keep the service stable, improve quality and prevent abuse.
• To measure installation, onboarding, trials and subscription activation when analytics or attribution is enabled.
• To provide support when you contact us.
• To register your beta request and send access information and relevant Android updates.

4A. Public workout links

If you actively create a public workout link, anyone with the link can see the information shown in the app's preview. This may include the workout name, duration, distance, pace, coach score, time in the target zone and a privacy-trimmed route if you choose to include it.

• The link is created only after an explicit action by you.
• Heart-rate values, audio, transcriptions, coach conversations and account details are not included.
• The link expires automatically and can be revoked in the app. Third-party services you share the link with may have their own caching rules.

5. Heart rate, audio and AI features

Coachi may use heart-rate and workout data to provide better coaching. When you use voice or AI features, audio and transcriptions may be processed by enabled providers to deliver the feature you have started.

• Heart rate is optional, but may enable more precise training.
• If heart-rate data or a sensor is unavailable, Coachi may continue with other coaching modes.
• Voice and AI features are used only to the extent necessary for the feature in the app.

6. Legal bases, service providers and other recipients

Coachi processes personal data on the basis of a contract, consent, legitimate interest or legal obligation, depending on the feature and the type of data involved.

When you submit a beta request, we use your email address to follow up on the request you have made. You can ask us to remove your beta information at any time.

• Hosting and operations: Render
• Audio storage and content sync: Cloudflare R2
• Voice and AI features: enabled providers such as ElevenLabs, xAI, Google, OpenAI and Anthropic
• Analytics and error monitoring: PostHog and Sentry when enabled
• Installation and conversion measurement: Apple Ads/AdServices, Meta and TikTok when enabled
• Email: Resend or another configured email provider when email is enabled
• Distribution, subscriptions and purchase validation: Apple App Store and Google Play
• Maps and route calculation: Apple Maps when you choose routing along roads and trails. Apple processes the information under its own privacy terms.

Coachi does not use health, heart-rate, route, location, audio, transcription or profile-photo data for advertising. Any Meta and TikTok events are limited to app/installation interactions and subscription steps; advertiser ID collection and automatic payment tracking are disabled where the app controls this. When Apple Ads attribution is enabled, Coachi may receive campaign, ad group and keyword IDs from Apple and link them internally to a server-verified trial or first payment. Coachi may also retrieve aggregated Apple Ads reports on search terms, impressions, taps, installations and cost to improve keywords and campaigns. Aggregated search terms are not linked to Coachi accounts, workout data or subscriptions. The short-lived AdServices token is used only for the transfer to Apple and is not stored by Coachi.

7. Retention, deletion and your rights

Information is stored for as long as necessary to provide the service, follow up on support or meet legal requirements. When an account is deleted, we will delete or anonymise information as far as possible and permitted by law.

• Beta and waitlist information is stored while needed for the relevant beta request or until you request deletion. When the purpose no longer applies, the information is deleted or anonymised.
• Apple Ads installation attribution that is not linked to a Coachi account is deleted after 90 days.
• Aggregated Apple Ads search terms and associated delivery metrics are deleted after 90 days.
• A server-verified subscription start awaiting Apple Ads attribution is deleted after 7 days if the link is not established.
• You can request access, correction, deletion, restriction or data portability where provided for by law.
• You can withdraw consent where processing is based on consent.
• You can delete your Coachi account directly in the app or follow the instructions at coachi.no/delete-account.
• You can contact us at support@coachi.no to exercise your rights.

8. Security and changes

We use access controls, restricted access and other security measures where relevant. If the service or regulations change significantly, this policy may be updated.